Skip to main content

Documentation Index

Fetch the complete documentation index at: https://docs.claw-link.dev/llms.txt

Use this file to discover all available pages before exploring further.

Build an OpenClaw sales assistant with Gmail and HubSpot

OpenClaw connection guide If you already live in email and CRM tabs, this is one of the most useful ClawLink setups. Connect Gmail and HubSpot to OpenClaw, and your assistant can help with things like:
  • finding the latest customer thread
  • summarizing deal context before you reply
  • drafting follow-ups from CRM notes
  • checking whether a contact or company already exists in HubSpot
  • turning messy sales activity into something less annoying
Not magic. Just less tab-hopping.

What this workflow is good for

This setup is useful when you want OpenClaw to help with:
  • inbox triage for sales conversations
  • contact and company lookups before replying
  • follow-up drafting after calls or demos
  • checking open deals and recent activity
  • turning email context into CRM updates faster

What you need first

Before this works, you need:
  1. ClawLink paired with OpenClaw
  2. Gmail connected in ClawLink
  3. HubSpot connected in ClawLink
If you have not done that yet, start here:

Simple setup

1

Pair ClawLink with OpenClaw

Install the plugin, start pairing from OpenClaw, and approve the device in your browser.
2

Connect Gmail

In the ClawLink dashboard, connect the Gmail account you want OpenClaw to work with.
3

Connect HubSpot

In the same dashboard, connect the HubSpot workspace with the contacts and deals you care about.
4

Start a fresh OpenClaw chat

If you added the integrations after plugin install, start a fresh chat so OpenClaw reloads the tool catalog cleanly.
5

Test a small real task

Start with one lookup or one draft instead of a giant multi-step workflow.

Example things to ask

Try prompts like:
  • “Find the latest Gmail thread with Acme and summarize the conversation”
  • “Check whether Acme already exists in HubSpot and show me the latest deal context”
  • “Draft a follow-up email for this lead based on our last meeting notes”
  • “Summarize my sales emails from today and flag which ones look urgent”
  • “Look up this sender in HubSpot and tell me whether there is an open deal”

A practical daily workflow

Here is the boring-but-actually-useful version:

1) Morning inbox triage

Ask OpenClaw to summarize recent Gmail conversations that look sales-related.

2) Check CRM context

Have it look up the company or contact in HubSpot before you reply.

3) Draft the response

Use the email thread plus CRM context to draft a follow-up.

4) Decide what to send

You still review the draft. Because handing a model your outbound sales voice with zero oversight is how weird emails happen. You could wire some of this manually, sure. But then you get to build and maintain:
  • hosted auth flows
  • token refresh
  • connection management
  • retries
  • request logging
  • all the annoying glue work that feels fun for about 18 minutes
ClawLink handles the hosted connection layer so OpenClaw can focus on using the tools.

Common mistakes

Connecting the wrong Gmail account

If results look empty or weird, check that the right mailbox is connected.

Connecting the wrong HubSpot workspace

This one gets people constantly. The tools work, but against the wrong place.

Testing in an old chat

If tools seem missing after setup, start a fresh chat.

Expecting perfect autonomous CRM hygiene on day one

Start with lookup + summarize + draft workflows first. Those give value fast without turning the setup into an overcomplicated trust exercise.